Experience
Work experience
November 2019 - July 2021
TVNZ/ Blacksand
Creative & Digital Producer
📍Auckland, New Zealand
August 2021 - May 2026
Leading creative campaigns, sponsorships, and brand integrations. Working with brands like Arnott’s, Pizza Hut, Air New Zealand, Qantas, Paramount Pictures, Universal Pictures, IKEA and many more. Working on Brand integrations and advertising shows like Love Island (UK,AU,All Stars), Celebrity Treasure Island, The Ex Best Thing, The Chase.
Hands-on creative role involving pitching, art directing, writing, designing, editing, directing on set, and running in-show integrations in live TV shows. Digitally focused, working in large part on TVNZ+ (streaming platform) and creating mobile games and competitions sponsored by brands in association with shows.
November 2019 - July 2021
Icebreaker
Global Creative
📍Auckland, New Zealand
Setting the visual tone for the brand on a global scale. Working across all touch-points from social campaigns to retail experiences, eCom and brand films.
September 2018 - September 2019
True
Creative
📍Auckland, New Zealand
ASB, Air New Zealand, Grabaseat, Red Bull, Cheers and Griffin’s. Pitching for new business.
November 2017 - September 2018
Contagion
Art Director & Creative Producer
📍Auckland, New Zealand
Durex, Toursim New Zealand, Carls Jr, Fonterra, Rekorderlig Cider and Beehive.
March 2016 - Sep 2017
Saatchi & Saatchi
Jr. Art Director
📍Düsseldorf, Germany
Toyota, Lexus, Vaillant, Telekom, Renault, Dacia, P&G. Pitching for new business across the EU market.
Apr 2015 - Sep 2015
Young & Rubicam
Art Director Intern
📍New York, United States
Dell, Ball Park, Hostel International, Search Dog Foundation, Drink Up and MTV.
Jan 2015 - Mar 2015
Ogilvy
Art Director Intern
📍New York, United States
Vitamin Water, Coke Zero, Coca-Cola, Tiffany’s & Co, UPS and IBM.
Awards
PROMAX/GEMA ANZ
2024 Gold | Best Sponsorship/Brand Partnership -Pizza Hut X Love Island All Stars
2024 Gold | Best Integrated TVC -Skinny x Shortland Street
2023 Silver | Best Partner/Sponsor Campaign -Universal Pictures/Minions -The Rise of Gru
2023 Gold | Best Sponsorship/Brand Partnership -Paramount Pictures/Mission Impossible (7) Dead Reckoning -Part 1
2023 Gold | Best Brand Funded Content Partner Integration -Burger King, Liquorland, Arnott’s, Summerset
Beacons Media Awards NZ
2025 Gold | Best Communication Strategy -Flight Centre
2024 Silver | Best Brand Collaboration -Burger King, Liquorland, Arnott’s, Summerset
2023 Silver | Best Use of Insight -Arnott’s
2023 Silver | Best Small Budget -Arnott’s
2023 Silver | FMCG -Arnott’s
IAB NZ Digital Media Awards
2026 Gold | Best Partnership -IKEA, The Swede As Road Trip
2026 Gold | Best Launch Campaign -IKEA, The Swede As Road Trip
2025 Gold | Best use of SEM -Shortland St x TikTok
2024 Gold | Best Brand Campaign -Pizza Hut x Love Island UK
2024 Silver | Best Use of Social -Pizza Hut x Love Island UK
2024 Silver | Best Use of Video -Pizza Hut x Love Island UK
2024 Finalist | Best Digital Product -Social Stream
Effies Germany 2019
2019 | Gold | New New | Vaillant -Åke Approved
Tools
Adobe Creative Cloud -Photoshop, Illustrator, InDesign, After Effects, Premiere Pro.
Figma
AI -Midjourney, Runway
HTML
Skills
Concepting, Art Directing, Design, Writing, Video editing, Producing, Strategy, Social media.
Languages
English, Swedish, German